TRAVEL ADS
YEAR 2024
CLIENT BABBEL
ONE OF OUR GOALS FOR PAID SOCIAL WAS TO ALSO FOCUS MORE ON ORGANIC-LOOKING TRAVEL ADS, TO INSPIRE OUR POTENTIAL NEW USERS TO USE BABBEL TO LEARN THE BASICS OF A LANGUAGE FROM A COUNTRY THEY ARE PLANNING ON VISITING, IN ORDER TO MAKE THEIR TRIPS MORE IMMERSIVE AND MEMORABLE.
WE WERE LUCKY TO HAVE SOME OF OUR VIDEO PRODUCERS TRAVEL AND CAPTURE FOOTAGE OF SOME MAJOR CITIES IN EUROPE. WE STARTED WITH BERLIN AND THEN TOOK ALL THE LEARNINGS FROM THAT PIECE OF CONTENT AND ITERATED SCRIPTS FOR THE FOLLOWING CITIES OF MILAN AND LISBON.
BERLIN
LISBON
MILAN
CREDITS
RUBEN VILAS CREATIVE DIRECTION
DIANA TUR VIDEO PRODUCER
BRIAN ROSADO VIDEO PRODUCER
YONG ZHENG VIDEO PRODUCER
GARY RICHARDSON SCRIPTS